The INCASO Winter School is a unique international educational programme held each year during the Rijeka Carnival, one of the largest and most vibrant carnivals in Europe.
This seven-day programme brings together students from different countries, offering a combination of academic content and a rich cultural experience. It is based on interactive lectures, workshops, cultural visits, and company visits, with a focus on marketing, branding, and event management. At the core of the programme is a team-based creative project, designed around real challenges connected to the Rijeka Carnival. Students work in international teams to develop ideas and solutions, applying their knowledge in a practical context. The programme concludes with participants taking part in the international Rijeka Carnival parade, creating a memorable shared experience and a strong sense of connection among participants. For PAR students, INCASO is an opportunity to meet and collaborate with peers from around the world. For international participants, it offers a combination of learning, cultural exchange, and first-hand experience of local traditions.
